What if there was a proven plan that made it easy to launch a freelance career from scratch?

It’s time to stop “winging it” and
take the guess-work out of freelancing

Getting started and landing those first clients is the hardest part.

That’s why I created Escape Velocity.

It’s a step-by-step coaching program on how to kickstart a freelance career, attract quality clients, and confidently deliver great work.

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Struggling to find consistent work? Need help building confidence in your copy skills?
Want to ditch the cheap, hourly gigs and land REAL copy projects?

Watch this video now

joshua bowen headshot

"I officially got my first client! Here's the first of many thanks to the both of you!"
Joshua Bowen

wahida lakhani headshot

"Gah!! I got it! I just heard the news. The client has offered me the work at the full rate! Thank you so much for your guidance and advice!"
Wahida Lakhani

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"Escape Velocity demystified the entire freelance process and showed me that even with ZERO knowledge you can still make it work."
Alex Weatherill

Ever wonder why some freelancers are flooded with high-paying clients while others stay trapped in ‘side hustle’ mode?

Why some copywriters are booked months in advance, while others constantly worry about where their next gig will come from?

I remember when I first launched into freelancing. I got sucked up into that “Information Spiral of Death.” I took course after course. Read book after book. Until a successful freelancing friend stopped me in my tracks when he said…

“You’re learning all this stuff. But do you want information? Or do you want to actually work?”

He was right. I had spent an entire year learning everything I could about copywriting and practicing alone at my kitchen table…

... But I was still completely lost as to how to land paying clients.

What should I be writing?

How do I create my portfolio when I’ve never had a client before?

How do I even know what a GOOD sample looks like?

What would I charge?

How do I collect the money?

What if someone says ‘yes’ and I’m in over my head?

What if my copy doesn’t perform?

And a hundred more unanswered questions standing in the way of creating escape velocity towards the freelance lifestyle I was dreaming of.

When I looked for help, it seemed like there were a ton of coaching programs out there designed to help existing, established businesses…

But none for new freelancers looking to prove the model and simply get paid good money for their freelance skills.

I didn’t need help scaling a massive business machine, I just need help getting STARTED with those first few clients. I needed expert guidance, and a proven plan to help me kickstart a sustainable business.

I was a recovering entertainer, so I had almost zero business skills.

I knew I couldn’t figure this out on my own.

I needed a SYSTEM to help me find clients and get paid for doing work I loved.

A system that would help me ditch the cheap, inconsistent hourly work and land REAL projects.

One that would help me develop the confidence I needed to deliver copy that works and charge good money for it.

To proudly wear the badge of “professional copywriter”

That was the dream.

And most of all, I needed proof that I could actually make a real, consistent living with my copy skills. That my dream wasn’t just some wishful fantasy.

It wasn’t until I found an industry veteran who was willing to hold my hand, and guide me step-by-step that I realized I truly COULD launch and grow a successful freelance career.

Now, over a decade later, I can easily identify the things that would have made that whole awkward journey a heck of a lot easier. Like...

... A proven plan that’s already worked to help other freelancers launch a profitable career…

…. A way to focus and not get distracted by more information that doesn’t solve ‘right now’ challenges …

... A pricing and sales strategy that brings a constant flow of qualified leads and shows how to sell services like a pro…

A clear process to take the guess-work out of working with clients, so I don’t have to “wing it” each time a new gig comes along...

A seasoned pro to hold my hand throughout the entire process, keep me accountable, give me feedback, and help me develop confidence in my skills to deliver great work...

...Most importantly, a clear, step-by-step system to take me from part-time side hustle to well-paid freelancer who confidently wears the badge of “professional copywriter.”

That’s exactly why I created The Escape Velocity Program

​To give new freelancers a clear roadmap to success as they build confidence in their skills and launch a freelance career from scratch.

To give them a "friction free" path to starting their business, landing quality clients, and getting paid great money to do work they love.

To give them the tools they need to manage clients and deliver great work like a pro.

And to give them a guide who’s been ‘in the trenches’ to give feedback and show them the way...

Someone to have their back and hold them accountable when ‘self sabotage’ mode kicks in, imposter syndrome rears its ugly head, or they run into tough obstacles that slow them down.

The program is designed to break through what I call The Confidence Conundrum
– the vicious cycle of needing confidence in your skills to deliver great work for clients…

… but needing clients to develop that confidence in the first place.

I remember feeling terrified that I’d be in over my head if a client said ‘yes’ to a project I didn’t feel qualified for.

Escape Velocity is designed to let you “borrow” hard-earned confidence from this proven system that has worked for me and thousands of my students inside Copy Chief.

So you can take the guess-work out of applying for jobs and know exactly what clients are looking for in a copywriter. So you don’t feel like you're “winging it” when you dive head-first into a new project.

We’ve all followed the same clear path to launching and growing successful freelance careers.

And now you can too.

Join me and a hand-picked select group of freelancers as we publicly open the door to Escape Velocity for the first time.

By the end of this 10-week live coaching program, you’ll be able to:

All with seasoned freelance copywriters answering your questions, giving you feedback on your work, and holding you accountable while walking you through this proven system step-by-step.

Plus - you’ll have the entire Copy Chief community at your disposal – backing you and helping make the process FUN as you join an active community of ambitious and creative freelancers.

There’s a reason our motto is “Nobody Writes Alone.” You’ll have to put in the time and effort of course, but thanks to the Copy Chief Community, I promise we’ll have a heck of a great time doing it!

In fact, I JUST received this message from one of our Escape Velocity students:

What’s Included?

Escape Velocity is a 10-week coaching program for copywriters who want to launch and grow a sustainable and profitable freelance business from scratch.

ESCAPE VELOCITY:
es·cape ve·loc·i·ty

/əˈskāp vəˌläsədē/
noun

The minimum speed needed for an object to escape from the gravitational force holding it down.

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(Kevin and co-coach Rachel Mazza show you the 7 Phases of Freelancing,
find out exactly where you are in the Freelancer's Journey by watching now)

The program includes:

  • 5 weeks of live in-depth group coaching sessions with Kevin Rogers
  • 5 weeks of live Q&A sessions to answer your questions and help you overcome tough challenges
  • Weekly homework assignments to make sure you’re making consistent progress in your freelance career
  • Genuine accountability from your coaches and your peers
  • Feedback on your copy to help you develop more confidence in your skills
  • A supportive community to inspire you and help you overcome tough challenges


At the end of the 10-week program you’ll have the skills you need to confidently launch and grow a successful and sustainable freelance copy business.

Many of my students land great new clients in the first few weeks!

Here’s how it works…


Over five training sessions I’ll guide you to…

1. Determining your copywriting specialty

The fastest way to get up and running with new clients as a freelancer is to choose a specialty and put yourself in the jet stream of clients ready to hire copywriters right now.

In Session 1 I’ll show you how to use your existing knowledge to choose an in-demand specialty that puts you at a massive advantage over anyone calling themselves simply a “copywriter.”

2. Choose and develop your #1 “Money Skill”

In Session 2 you will match your specialty with a copywriting asset that is in high demand with clients across the most active niches right now (like email copy, Facebook ads, and pre-sell articles).